There are no definitive “growth tricks” that will help you grow your Instagram audience, but there are still many things you can do to build your Instagram growth strategy.

Here are 06 steps you can take to achieve organic growth and gain a lot of Instagram views.

Before we get into the details, if you’re starting to use Instagram for your business or as a YouTuber, the first step is to tighten the controls and rules for your Instagram presence. Therefore, the first tactics cover the basics and are especially relevant for new founders or companies.

Even if you’re an experienced Instagrammer, it’s worth making sure the most important boxes are checked to continue. Don’t worry: this guide also contains plenty of tips for intermediate and advanced creatives.

Let’s face them all.

1. Optimize your Instagram account

When designing your social media strategy, think about your Instagram account the same way you think about the “homepage” of your website.

Your profile is the first thing Instagram users see, which means it should reflect your industry and brand personality.

You can optimize your Instagram account to get more views on Instagram:

l Switch to “Instagram Business Account”.

l Use your logo as your profile photo

l Adding relevant links in your biography

l Create a biography with keywords that match the published content

l Use the exact company name as your username

2. Creative use of Instagram Stories stickers

We’ll start our list of ideas with one of the easiest things you can do to get views on Instagram: using stickers in your Instagram Stories.

This is a great business idea on Instagram because posting stories asking for opinions, interacting, and connecting with your followers makes people feel involved, allowing you to build a loyal community and ultimately grow an account, which you can use to grow your business.

How to use:

l Select the photo you want to post to your Instagram story.

l Select a unique sticker that will help you communicate with your audience. If you’re feeling creative, here’s a short list of the most popular stickers.

l Sticker Quiz: multi-functional (educational, entertaining, collect feedback and discover members’ interests, etc.).

l Location stickers: Your story will appear in that location’s public story feeds so everyone can see and interact with that specific story.

l Hashtag sticker: Like the location sticker, your story will appear on a public page with a hashtag.

l GIF Stickers: This allows you to express your creativity, create more engaging and entertaining content, highlight specific parts of your story such as calls to action and links, and attract more viewers.

l Survey: A question asking for views, opinions, interests, ideas, likes, and dislikes, i.e. contacting the recipients, that’s what the sticker is for.

3. Cross-promote your Instagram account on other channels

Directing leads from other channels to your Instagram profile is a simple strategy that can help you get discovered and grow your follower count quickly.

No one should manually search for you on Instagram if they follow you elsewhere. Add a link to your Instagram account to:

l The product packaging

l Your blogs (if applicable)

l Marketing and transactional emails

l The footer and sidebar of your website

l Posts from team members on social media

l Your electronic signature and that of your employees

l Bio on other social media platforms such as TikTok and YouTube

l Networking events and webinars (use the Instagram QR code on your profile for personal events)

Your Instagram link should not be so big and cringe. In most places, a small Instagram icon or QR code works.

4. Create shareable content

Creating entertaining, relevant, high-quality content is the best way to engage with your followers and expand your audience and therefore your opinions.

It’s no wonder that we all see something interesting and remarkable: the first thing we do is share it with our friends.

Regardless of the theme of your Instagram business account, create content like this and your audience will share it, which will lead to more engagement and you will get more views on Instagram.

5. Understand the Instagram Algorithm The Instagram

The algorithm is not as mysterious as you think. It’s quite simple if you consider how the platform displays and promotes content in users’ feeds and explore pages.

Increasing views of your content on Instagram also depends on your understanding of the algorithm.

How Instagram promotes posts, reels, stories, and page content is determined by metrics such as:

l Engagement: how you interact with other accounts on the platform

l Follower Activity: How your followers use Instagram

l Your Business: Using Instagram To get more views on your Instagram profile, make sure you design your content in the same way as your competitors (use the same topics, keywords, hashtags, etc.) to target similar audiences to pull. Track your Instagram stats and adapt your content strategy to the algorithm.

6. Find the best time to post on Instagram

What will be the best time to post content on Instagram? When your audience is online.

There is no one-size-fits-all time to share content on Instagram. Instead, try to determine the ideal time to post to your followers. How will you know when your followers are online more often? Instagram guides you through the information in four simple steps:

l Go to your Instagram profile in the app and click on the hamburger menu (three horizontal lines) at the top right of the screen.

l Tap Insights.

l Click on “Total number of followers”

l Scroll to the bottom of this page and search for ‘Most Active Times’. You can switch the hours for each day of the week or view specific days.

In addition to time, think about when your content is logically most relevant. A step-by-step video recipe will ensure better results after work in cooking. On the other hand, the coffee station at 2 pm could have been better. Autumn afternoon.

Experiment with post times to see when you get the most reach and engagement.

We now move from the basic directions to the intermediate area. We recommend that you complete steps 1 through 5 before diving into the rest of this list.